Hasbro teams with Netflix for Stretch Armstrong animated series
Following years of the property stuck in development hell as a feature film, Hasbro has announced a partnership with Netflix to bring the classic toy Stretch Armstrong to life. The new animated kids series Stretch Armstrong and the Flex Fighters follows high school student Jake Armstrong and his two best friends Nathan Park and Ricardo Perez who are accidentally exposed to an experimental chemical that forever changes their seemingly normal lives, transforming them into unlikely heroes who embark on a series of adventures.
“Stretch Armstrong and the Flex Fighters is the first Hasbro brand to receive a Netflix original series order. We have been waiting for just the right moment to re-imagine Stretch for a new audience and our friends at Netflix got it right away; they have been a tremendous partner,” said Stephen Davis, Chief Content Officer and Executive Vice President, Hasbro Inc. “We have hit a superhero sweet spot, and with Netflix’s global reach, kids across the world will fall in love with its fun characters and action-packed storyline.”
Stretch Armstrong and the Flex Fighters will feature the voices of leading Hollywood television and film talent including Scott Menville (Teen Titans Go!, Teenage Mutant Ninja Turtles) as Jake Armstrong/Stretch, Steven Yeun (The Walking Dead, Okja) as Nathan Park/Wingspan, Ogie Banks (Ultimate Spider-Man) as Ricardo Perez / Omni-Mass, Wil Wheaton (Teen Titans Go!, Star Trek: The Next Generation) as Rook, Felicia Day (The Guild, Supernatural) as Erika, Keith David (Adventure Time, Rick and Morty) as Kane, Kate Mulgrew (Orange Is the New Black, Star Trek: Voyager) as Dr. C, and Walter Koenig (Star Trek, Babylon 5) as Mr. Savic.
Originally introduced in 1976, Stretch Armstrong was the ultimate toy –well-muscled doll that could stretch from its original size of fifteen inches to four or five feet. Netflix and Hasbro will transport viewers into a new generation of Stretch Armstrong with 26 episodes available for Netflix members worldwide beginning late 2017. Stretch Armstrong and the Flex Fighters is developed for television by Executive Producer and Supervising Director Victor Cook (Scooby-Doo! Mystery Incorporated) and Executive Producer/Story Editors/Head Writers Chris “Doc” Wyatt (Ultimate Spider-Man, Napoleon Dynamite) and Kevin Burke (Ultimate Spider-Man, Avengers Assemble).